The Repeat Cart now supports Google Analytics to give you better insight into performance on a use case-by-use case basis, allowing you to understand how and where Repeat offers a better reordering experience than your brand’s website.
By adding Google Analytics support to the Repeat Cart, you’ll better understand how often your returning customers convert and how much they spend via the Repeat Cart, and how that compares to returning customers who head back to site instead.
This level of cart performance data can be used to help you measure tests with confidence and better identify additional use cases for Repeat.
Why: The Repeat team will add your GA tracking ID to your Repeat Cart.
How: You can find your GA tracking ID from either Google Analytics or Shopify, if applicable. Email [email protected] for support.
In Google Analytics
In Shopify
✅ All set here, Shopify takes care of this configuration natively. Skip to step 3.
In GTM, Configure your Google Analytics settings variable to support Cross-Domain Tracking with your Repeat Cart Domain.
Why: This will tell your GTM snippet to allow cross-domain tracking when a user navigates to your store from your Repeat cart.
How: